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Hotel booking engine registers robust growth

STAAH leaps to third place in New Zealand

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Auckland, February 9, 2018

Online hotel booking continues to show impressive growth in New Zealand with Books.com leading the List of top ten websites.

STAAH, an Auckland based company which provides effective solutions to Hotels in New Zealand and India, ranked third in the Listing.

The Company’s data revealed direct bookings through the booking engine of STAAH is among the most used hotels booking platforms among New Zealanders.

The Top Ten

The top 10 booking sites in New Zealand in 2017 according to STAAH are Booking.com,

Expedia, STAAH, Hostelworld, Agoda, Mitchell Corp, Bookit, Traveller, GTA and

Reconline.

STAAH Founder-Director Gavin Jeddo said that the List is based on total room nights processed via the STAAH cloud-based channel manager and its website booking engine for the company’s partner properties in New Zealand.

“This List captures the distribution channels, specifically OTAs, which provide a critical measure of a property’s success – its online bookings. It is important to remember that each booking channel plays its own unique role in the decision-making and booking process for the modern traveller,” he said.

“So, while the List gives us an overview, it is important for every property to consider their niche and audience while signing up to distribution channels,” he added.

STAAH’s ConvertDirect Booking Engine makes it to the top three spots on the List. This is a fantastic addition, indicating a continued and fast-moving shift towards high-value direct bookings.

According to Mr Jeddo, as the distribution landscape for hoteliers continues to change, what remains key is the technology that powers it all.

“STAAH will continue to play a pivotal role in the hotel integration and connectivity landscape so accommodation providers can earn the most from every room, every time,” he said.

About STAAH Ltd

STAAH Ltd is a New Zealand-based technology company that specialises in cloud-based channel management and booking engine for accommodation providers to maximise online revenue.

Founded by Gavin Jeddo in 2008, a pioneer in the field of distribution technology, its industry-leading technology powers a property’s distribution through online travel agencies (OTA), direct bookings and digital marketing services. STAAH works with more than 5000 partner properties in more than 70 countries through its operations in New Zealand, India, Malaysia, Philippines, Thailand, Indonesia and UK.

STAAH was the winner of the ‘Business Excellence in International Trade with India Award’ at the Tenth Annual Indian Newslink Indian Business Awards Ceremony held on Monday, November 27, 2017 at SkyCity Convention Centre, Auckland.

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(Chart Supplied)

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