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Jacqui Dean
Wellington, Saturday, May 6, 2017
I welcome the launch of a digital assessment tool co-developed by social enterprise ‘Digital Journey’ and the Ministry of Business, Innovation and Employment today.
Digital technology brings a world of new opportunities to New Zealand’s small businesses, and as a government we are focused on supporting them to get the most out of our fast-growing digital economy
This tool empowers businesses to take advantage of these digital opportunities with a personalised Action Plan of recommendations.
Online comparison helps
Made available as part of Techweek’17, small businesses using the free online tool will be able to compare their use of technology to other businesses in their sector.
Businesses are assessed on everything from their online presence and digital policies, to their use of social media, with advice and guidance offered on how to improve their efficiency and reduce business costs by using digital technology.
Survey findings
Digital Journey found in a survey last year that 92% of businesses saw productivity improvements after completing the Digital Journey Assessment tool, currently available on their website.
The new tool launched today builds on this with more personalised questions, in-depth reporting, up to date resources, and clear recommendations.
In addition to the digital readiness assessment tool, a panel of digital technology experts will feature during Techweek’17 at a free event for small businesses ‘Keeping your business safe online’ on Thursday May 11, 2017.
Information on the Digital Journey Assessment tool can be found at: https://techweekbusinessgovt.digitaljourney.nz/
Information on the ‘Keeping your business safe online’ event can be found at: www.techweek.co.nz
About Digital Journey
Digital Journey works with individuals, businesses and organisations of all types across New Zealand, providing free online digital assessments and resources, as well as training, coaching and project management services.
About www.business.govt.nz
Business.govt.nz is a part of the Ministry of Business, Innovation and Employment and provides, advice, and free tools to help New Zealand businesses get ahead.
Techweek’17 features nine days of events planned on amplifying the inspiring technology, innovation and design thinking that’s thriving across New Zealand.
Jacqui Dean is Small Business Minister of New Zealand.
