While product and service quality are essential ingredients for customer satisfaction, success in business also depends on the environment.
An ambience that bespeaks quality, embellished by aesthetic design and comfort are equally significant in spelling progress and prosperity.
For, what is a retail showroom if it does not ‘invite’ customers by its appearance in the first instance and personalised service in the next?
Luther Jewellers in Papatoetoe conforms to each of these, with a glamorous retail store and showroom that has become a source of endearment to customers.
Managing Director Ravinder Luther believes that while commercial viability is important, customer comfort cannot be ignored.
“I believe in serving the community in every which way possible,” he said.
The showroom boasts of a wide range or goods including 22-carat jewellery, fashion jewellery, ladies’ purses, perfumes, fancy items for women and musical instruments.